Tobacco companies slammed for youth focus

In a statement marking World No Tobacco Day on Saturday, WHO said the tobacco industry is taking advantage of young people's vulnerability to advertising and influence.

"The bombardment of messages through billboards, newspapers, magazines, radio and television ads, as well as sports and fashion sponsorships and other ploys, are meant to deceive young people into trying their first stick," Shigeru Omi, WHO regional director for the Western Pacific, said in the statement.

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